There seemed to be some hype surrounding this book at the bookstore I bought it, part of the whole '50 Books You Can't Put Down' campaign, but I wasn't completely sold on it. I felt it's readership was aimed a little high as 'Young Adult' - I would have recommended it to be more Middle Grade, mainly due to the simplistic language.
The story also felt rushed. I picked up an Alex Rider/Harry Potter vibe, which made me think okay, cool but I feel like there could have been more in it. Does that make sense? I know there will be thirteen books and thirteen people due to 'The Last 13' but rather than feeling the fast pace as good and exciting it felt more rushed than anything else. No need to be hasty! Maybe it will improve with the following books, I'm intrigued enough to want to find out.